HEAD OF MARKETING

ARTISANAL DESIGN HOUSE | SURRY HILLS

• Brand Story

  This directional contemporary brand is carving out a name for itself both here and overseas for its unique focus on traditional craft and techniques, done in a way that feels wholly modern and fresh—peep some of the most exciting global retailers and you’ll find their distinctive pieces sitting pretty! The brand operates with purpose and integrity top of mind always, pairing their artisanal focus with a genuine commitment to social, environmental, and ethical issues, such as striving for more responsible practices within the fashion industry. If you’re someone who seeks out brands that are actively working to operate more sustainably while making their mark on the industry, then chances are this name will already be firmly on your radar.

• Our Favourite Things About Working for this Client

  WONDER WARDROBE: Build an adventurous and colourful wardrobe with generous staff discounts and allowances on statement pieces and classics alike.

  WELLNESS HEROES: Enjoy a holistic approach to staff wellbeing, with in-house and on-call life coaching appointments.

  CELEBRATE SUCCESS: Socialise and celebrate regularly with your team, including seasonal celebrations at the end of each collection.

  FROM THE HEART: Work for a brand striving for change within a rapidly changing industry, and seek fulfilment from working in a way that aligns with your values.

• You’re a fit if you…

  • Have a Bachelor’s degree in Marketing, Business, or similar

  • Bring prior experience in the luxury or high-end fashion space, international experience is always a plus

  • Bring 7+ years of marketing experience, with at least 3 years in a leadership role.

  • Have successfully developed and implemented marketing strategies that have driven growth

  • Strong expertise in marketing, analytics, and campaign optimisation.

  • Familiarity with international markets and global brand strategies.

MANAGING CONSULTANT

Emily Fa’oa, Recruitment Director
Contact: Emily@reliergroup.com

THE ROLE

The Head of Marketing is responsible for developing and executing a marketing strategy that drives business growth anD enhances global brand positioning.

This role will create, manage, and deliver seasonal go-to-market plans, calendars, assets, while managing budgets, PR activities, and partnerships to maximise ROI; and ensure overall brand tone, positioning, is protected or enhanced across all touch points, events, and activation.

• Develop and implement a marketing strategy that supports business growth and brand positioning.

• Set annual and quarterly marketing goals and KPIs, ensuring alignment with overall business objectives.

• Create, execute and manage seasonal go-to-market plans and assets.

• Manage the Marketing Calendar to ensure timely execution of campaigns and events.

• Collaborate with internal teams and external partners to ensure cohesive and impactful campaign execution.

• Manage & coordinate the Delivery of Seasonal Assets (Ghost imagery, Lookbook imagery, Campaigns, Film)

• Manage call sheets, bookings of our creative team, and third parties to ensure assets are delivered on time as required.

• Manage marketing budgets .

• Ensure effective allocation of resources to maximize ROI.

• Manage PR Agents (AU, UK, US)..

• Manage samples inventory and coordinate loans to PR agencies.

• Manage External Copywriter: Work with external copywriter for the delivery of assets as required.

• Manage Special Events and Brand Activities: Oversee special events and brand activities, including fashion week and launch events.