SOCIAL MEDIA MANAGER

MODERN BRIDAL BRAND | BURLEIGH HEADS

• Brand Story

  This globally recognised bridal house is redefining modern bridal with its contemporary take on wedding dressing and new brand vision. Designed in Australia and love worldwide, the brand honours sleek minimalism, selling to brides from Bondi to Paris. This Burleigh Heads based brand has built a cult Instagram, international retail presence and a gorgeous new support office space that you’ll never want to leave.

• Our Favourite Things About Working for this Client

  CHANGE THE GAME: A rare opportunity to be part of a rebrand for a local luxury womenswear business

  SELF-DEVELOPMENT: Access to ongoing training and development opportunities, with hands-on experience in a head office setting.

  HEAVENLY OFFICE: A stunning office space where you'll collaborate with talented teams across all departments, in the suburb of the moment, Burleigh Heads.

• You’re a fit if you…

  • Have experience in social media or influencer marketing - ideally within fashion, beauty, or lifestyle

  • Are fluent in Instagram, TikTok, and content creation, with a strong understanding of what drives engagement

  • Are trend-obsessed, culturally curious, and always one step ahead of what’s next

  • Can balance creativity with strategy - you love storytelling but also understand data

  • Are confident briefing, directing, and collaborating with both internal teams and external creators

  • Thrive in a fast-paced environment and love being at the heart of a brand’s digital storytelling

MANAGING CONSULTANT

Cassie Crew, Recruitment Consultant
Contact:
Cassie@reliergroup.com

THE ROLE

We’re partnering with our modern bridal client to find a creative, connected, and culture-led Social Media Manager to lead their digital presence and shape the next phase of their global story.

This is a hands-on, strategic role for someone who’s as confident setting direction as they are creating content - blending storytelling, influencer strategy, and social trend fluency with a sharp visual eye. You’ll be the pulse of the brand online, ensuring every post, story, and campaign feels intentional, elevated, and aspirational.

Key Responsibilities

• Lead and execute the social media strategy across all channels - setting tone, direction, and visual rhythm

• Oversee day-to-day content planning and posting, ensuring each platform feels cohesive, engaging, and on-brand

• Collaborate with the creative and digital team to ensure storytelling consistency across campaigns and launches

• Create, brief, and edit social content - from reels and stories to stills and editorial snippets

• Manage and maintain the social media calendar, aligning content with key moments and milestones

• Lead the influencer and UGC strategy - identifying collaborators, nurturing relationships, and securing content that drives reach and relevance

• Stay across emerging trends and platform updates, always identifying opportunities for the brand to lead conversations authentically

• Support the marketing team in delivering impactful storytelling across campaigns and brand moments